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This year marks the 20th Anniversary of the foundation of Rosaprima. For twenty years we have been lauded as the uncontested leader in the luxury rose market and we want to share this accomplishment with you. Roses are the epitome of grace and are the embodiment of perfection. Considered a symbol of romance, love and beauty; roses are timeless classics. In fairy tales and poems, romantic writers use them as divine inspiration. In nostalgic memories, photographers use them as a symbol of perfection. Lovers give them to convey their truest feelings; while at weddings, roses are a classical representation of true love. For this very special anniversary, we have arranged different celebrations during the next 12 months, in which our iconic roses will be featured in some of life’s extraordinary moments. With a photo-campaign we will portrait motives for celebrations, and all the reasons to love and appreciate our roses. We will also introduce new varieties to the market and announce exciting marketing initiatives. There is an intimate and natural bond between roses and weddings. Karen Tran, one of the world’s most exclusive floral designers, always entrusts Rosaprima with the task of creating wonderful masterpieces. From distinctive centerpieces and breathtaking bouquets to astonishing flower walls, each of her rose designs becomes the perfect complement of wedding decorations. This year we will also share with you some of the most spectacular collaborations between Rosaprima and Karen Tran. This anniversary will also be the opportunity for us to thank and reward our unconditional fans and loyal customers around the world. Be sure to follow this exciting campaign on our social media accounts and do not hesitate to reach out for more details on this essential milestone.